Even more, the youth have an opportunity to rally outside the annual Altria shareholder’s meeting each year. Altria and its shareholders meet annually in Richmond, VA. Altria’s base/headquarters are here.
Altria Group, Inc. is a Fortune 200 company and one of the world’s largest producers and marketers of tobacco products and other goods. Altria owns several of the largest cigarette companies in the U.S., including Philip Morris USA, U.S. Smokeless Tobacco Company, John Middleton and Nat Sherman. The company’s tobacco brands include Marlboro, Copenhagen, Skoal and Black & Mild. In 2018, Altria invested billions to own a stake in e-cigarette maker JUUL Labs. Altria also has interest in Helix Innovations, which manufactures and markets on!, an oral tobacco-derived nicotine pouch product.
Counter Tools has rallied and protested outside this annual meeting alongside the youth and adult leaders. The group wields bright signs, uses props, and chant slogans to make their voices heard. For the entirety of the meeting, the group can be seen mobilizing and chanting loudly for all to hear including everyone in the meeting and on the street. The group theme of “people over profit” has rang loud each year, and represents the industry’s pursuit of profit over safeguarding lives.