From January-March 2025, more than 30 coalitions and agencies across 15 states visited 2,368 off-premises licensed alcohol outlets to collect local data on the availability, pricing, and marketing of 7 ready-to-drink alcoholic beverages that are especially dangerous and/or appeal to young people. Of the 2,368 outlets visited, 2,017 contained at least one product of interest. Participants received training and technical support, enabling them to use a standardized survey in software developed by Counter Tools. To support local and state policy advocacy, researchers at the University of North Texas Health Science Center provided statistical analyses examining geographic inequities and associations between state laws and alcohol pricing.
For more information on the project, contact [email protected].
Findings from the 2025 RAD Collaborative: National Data Snapshot
Data Collection & Analysis Details
- The National Data Snapshot above has been updated from its’ initial version after removing additional outliers from the data set. This version also corrects the volume and ABV of the assessed Natty Daddy (25 oz/8% ABV) and MXD Drinks Co (16 oz/12% ABV) products.
- Data was collected by 31 coalitions within the following 15 states: Alaska (1 coalition), Arizona (1), Georgia (5), Hawaii (1), Illinois (1), Iowa (1), Michigan (5), Missouri (2), Nebraska (1), Nevada (1), New York (1), Ohio (1), South Carolina (1), Texas (2), Wisconsin (7)
- All of the products for which price was collected are single-container packages
- A standard alcoholic drink is defined as containing approximately 0.6 fl oz of pure alcohol
